Pop Rocks & Coke #1

So we have a Mission Team here this week, but we’re not starting services for two more months. When we launch in March we’ll do some marketing. But we wanted to get our name in people’s heads before they experience the marketing that will invite them to our first services.

So we have designed this campaign where we are going to get about 15,000 door hangers and fliers out in the next couple weeks. Our hope is that we’ve designed something that will not only pique the curiosity of those who get it, but will also be a little buzz worthy – that they’ll want to tell their friends about what they received and watched.

So the first side of the door hanger is to the right. We bought a ton of bags of Pop Rocks and are stapling one to each door hanger and flier.